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Can You Predict Your C Rating?

What C1s do differently, what separates them from C3s and how to read your own position | 30th April 2026

    

fortune teller looking into a crystal ball
Housemark x Wordnerds@0.5x

 

What separates a C1 from a C3?

Whether you already have a rating or you're waiting for your first one, the pressure is the same. Your board wants to know how you'll perform. Your insight team wants to prove it before the Regulator tells you. And STAIR regulation lands in October 2026 with legal rights for tenants to scrutinise your data.

Wordnerds and Housemark have spent the last year mapping what separates C1, C2, and C3 rated housing associations—using evidence you already hold. Operational performance data. Tenant feedback. The patterns sitting in both.

This webinar shows you what we found.

 

group of people crowded by a computer

Supported by leading housing associations

housing estate with hazard signs on the road
 

What You'll Learn

You'll leave this session with a framework for reading your regulatory position from your own data—and a resource pack to put it to work immediately.

  • The three-layer model. How operational performance, tenant voice, and regulatory outcomes interact—and why understanding all three is what separates C1s from C3s.
  • What C1s do quantitatively. Housemark's benchmarking data on the operational patterns that distinguish top-rated housing associations from the rest.
  • What C1s do qualitatively. What their tenants talk about—and what they don't—from Wordnerds' sentiment analysis across rated associations.
  • How to apply it in your organisation. A real case study from a leading housing association working with both partners, showing how they used tenant insight to inform their regulatory readiness.
  • Your resource pack. Everything you need to start mapping your own position. You'll get it on the day.


Who This Is For

Insight Directors, Heads, Leads, and Analysts at UK housing associations. Performance owners. Anyone in the room when the board asks so what does our feedback actually say about our regulatory position?

Whether you're preparing for your first consumer rating, looking to maintain a C1, or watching STAIR land in October 2026, the patterns apply.

No death by PowerPoint. Real data, real framework, and a resource pack you can take away and put to work.

 

Your Presenters

Headshot of Sarah Wilson


Sarah Wilson | Housing Account Manager | Wordnerds

Sarah works with housing associations across England on turning tenant feedback into actionable insight. She'll be hosting the session  and moderating your questions.

Headshot of Steve Erdal


Steve Erdal | Co-Founder and Head of Insight & Innovation | Wordnerds

Steve will bring the qualitative analysis and show what tenants say (and don't) across C1 versus C3 associations.

headshot of John Wickenden reserach manager at housemark

 

John Wickenden | Research Manager | Housemark

John will bring the quantitative benchmarking data and the operational patterns behind the ratings.

 

Plus a real voice from the sector: a leading housing association working with both partners, sharing what worked, whatsurprised them, and what they'd do differently.

 

Why Housemark and Wordnerds, together

Housemark is the sector's quantitative benchmarking authority—the source of truth on operational performance across housing associations. Wordnerds is the sector's qualitative intelligence layer—what tenants say, in their own words, at scale.

Separately, each view tells half the story. Together, they show something neither can on its own: whether your regulatory outcome is already knowable from the data you already hold.

Housemark logo and Wordnerds logo

Ready to join us?

Thursday 30th April 2026 | 11:00am BST | 1 hour | Free