Greater Cambridge Partnership · Public Sector
What six months of manual coding missed
How the Greater Cambridge Partnership tested AI against six months of manual coding, and what it found.
Customer stories
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Greater Cambridge Partnership · Public Sector
What six months of manual coding missed
How the Greater Cambridge Partnership tested AI against six months of manual coding, and what it found.
A luxury hotel group · Travel & Hospitality
The survey said four out of five, and the comments said otherwise
How a luxury hotel group found what its four-out-of-five survey scores were hiding.
British Red Cross · Public Sector
From quotes in decks to patterns in supporters' own words
How the British Red Cross turned a few supporter quotes in decks into patterns every team can use.
Grainger · Housing
From “I think” to “I know”
How Grainger's leaders went from gut feel to checking their instinct against what renters say.
Sainsbury's · Retail
When 2 million surveys tell you everything and nothing
How Sainsbury's CSAT & Customer Closeness team turned 4.5 million voices a year into proactive decisions — without predefined categories.
Avanti West Coast · Transport
Tens of thousands of comments, zero manual tagging
How Avanti West Coast's Voice of Customer team analysed 1.3 million voices across surveys and social — and saved over 7,000 working days of manual tagging.
Sovereign · Housing
10 hours a week back in their pockets
How Sovereign freed 10 hours a week from manual tagging and made Wordnerds an integral part of root-cause analysis for 130,000 residents.
The Guinness Partnership · Housing
Predictive insights from ivy to damp and mould
How The Guinness Partnership turned informal comments about plants into data-driven evidence of damp and mould risk — and moved towards predictive insight.
Transport for Wales · Transport
When station teams said 'all clear' but social media told a different story
How Transport for Wales surfaced onboard mask-compliance concerns hidden in untagged social comments — and acted before sentiment slipped.
Raven · Housing
From data overload to driving change
How Raven Housing Trust stopped drowning in spreadsheets and spent its time driving tangible improvements from tenant feedback instead.
bpha · Housing
Three months behind to one day ahead
How bpha went from quarterly reports that were three months out of date to analysing 100% of feedback on day one — and hit a C1 RSH rating.
Greater Anglia · Transport
Tables, toilets, and targeted action
How Greater Anglia mapped feedback to each stage of the rail journey — and found that tables and toilet cleanliness moved satisfaction as much as punctuality.
Town & Country Housing · Housing
From “here we go again” to “embedded into our culture”
How Town & Country Housing won over a cautious organisation with evidence from what residents write.
Inghams · Travel & Hospitality
Rapid analysis when every second counts
How Inghams unified feedback across its ski, Lapland and walking brands and turned analysis around inside the critical six-week booking window.
DWP · Public Sector
Making a real difference to the lives of people, every day
How DWP Digital moved beyond costly manual research to understand the needs of 20 million users at scale — surfacing the stress that surveys had missed.
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