Webinar: A Cheat-code for Voice of Customer

New to Insights/CX?

Or just looking to better use customer feedback data?

There's so much to think about, where do you start?

...Wordnerds' "Cheat code for Voice of Customer" webinar may well be the single best use of an hour of your time (and we're, like, totally objective).

The problem with Voice of Customer:

• Customer conversations take place across multiple departments and live on wildly different software platforms — in surveys, complaints, reviews and on social
• Quan data (sales figures, CSAT scores, NPS, churn rates) will tell you when there's a problem but only customer feedback tells you why
• That feedback — the free text your customers give you — is notoriously difficult to understand in real time and at scale
• Existing software offers "text analytics", but it's too top level and the list of topics and sentiment scores they produce isn't actionable
• And it's not just a technical problem: from GDPR to data engineering, board-level buy-in to stakeholder engagement, there's a crap-tonne for insights and CX teams to think about

Wordnerds can help!

• Wordnerds is a specialist customer feedback analysis platform that works with some of the UK's (and world's!) most customer-obsessed brands (M&S, Sainsbury's, Yahoo!, B&Q, DWP, transport operators, housing associations and many, many more...)
• These are some of the most data-rich brands in the world, dealing with many millions of customer conversations a year and we've been working with them—learning from them—since 2017
• We've taken this learning, teased out the best practice and condensed it into a simple, step-by-step guide that any brand can benefit from...

...and we're going to share that learning, completely free of charge, on the "Cheat Code for Voice of Customer" webinar.

Thursday 8th Feb, 11am-12pm
The signup form is just there 👉

If you're:

• An insights professional at a large B2C or B2B2C
• A customer experience manager tasked with improving the UX
• A strategic exec interested in how your organisation can make better, evidence-led decisions based on what your customers are telling you

...be there or be ◼️