# Wordnerds > Wordnerds turns what customers say into what organisations do. We ingest feedback from surveys, complaints, reviews, calls and social; apply transparent, explainable AI to surface themes and drivers; and serve the insight two ways from one semantic model: full-detail Power BI for analysts, plain-language AI-chat answers for everyone else. Built for UK housing associations, transport operators and regulated sectors that need auditable evidence, not a black box. Wordnerds is a UK Voice of Customer analytics company working with housing associations, transport operators and other regulated sectors. This file maps the site for AI assistants. Prices are published in full, and there is a machine-readable copy at [https://wordnerds.ai/pricing.md](https://wordnerds.ai/pricing.md). ## Start here - [Wordnerds: Customer Feedback That Drives Decisions](https://wordnerds.ai/): Wordnerds builds an auditable data layer from customer feedback. Analysts get the complete picture in Power BI; decision-makers get answers they can defend. ## Platform, consultancy and pricing - [Wordnerds Consultancy—Expert Help With Feedback Analysis](https://wordnerds.ai/consultancy/): The Nerd-assisted consultancy: experts who co-design your feedback classification, train it to your sector and make it land—done with you, or for you. - [Customer feedback analysis: how the Wordnerds platform works](https://wordnerds.ai/customer-feedback-analysis-software/): See how the Wordnerds platform turns unstructured customer feedback into structured, auditable insight in Power BI—the five-step pipeline, the method, and the proof. - [Wordnerds Pricing—Plans, Costs and What's Included](https://wordnerds.ai/pricing/): See what Wordnerds costs—real, published prices from £26,400 a year. Every plan includes setup, training, a UK success manager and Power BI dashboards. - [Wordnerds Integrations—Connect Your Feedback Tools](https://wordnerds.ai/wordnerds-integrations/): Wordnerds integrates with 26 tools across CRM, contact centre, surveys, reviews, social, BI, plus API and CSV — theming feedback wherever it lives. ## Comparisons and buying guides - [The cost of doing nothing with customer feedback](https://wordnerds.ai/cost-of-doing-nothing/): Doing nothing with customer feedback still costs you: lost analyst time, missed churn signals, unspotted risk. See what the status quo costs over a year, and when it's fine. - [How to choose a customer feedback analysis tool](https://wordnerds.ai/customer-feedback-analysis-tools/): The customer feedback analysis tools all claim the same thing. Here's how six approaches actually differ, and how to choose the one that fits. - [Copilot vs Wordnerds for customer feedback analysis](https://wordnerds.ai/wordnerds-vs-copilot/): Can you use Copilot to analyse customer feedback? Fine for a quick summary. For consistent, auditable analysis at scale, here is how Copilot and Wordnerds compare. ## Sectors we specialise in - [Sectors We Work With | Voice of Customer Across Industries](https://wordnerds.ai/sectors/): Wordnerds analyses customer feedback across housing, transport, retail and travel & hospitality — surveys, complaints, reviews and calls, in Power BI. - [Voice of Customer for housing associations](https://wordnerds.ai/sectors/housing/): Turn TSM surveys, the Big Listen, complaints and repairs into auditable, regulator-ready tenant insight—analysed once and delivered into Power BI. - [Customer feedback analysis for retail](https://wordnerds.ai/sectors/retail/): Turn millions of customer comments—surveys, reviews, social, complaints—into emerging themes you didn't have to pre-define, delivered into Power BI by store and region. - [Passenger feedback analysis for rail and transport operators](https://wordnerds.ai/sectors/transport/): Turn surveys, complaints, social and app reviews into ORR-ready passenger insight—classified automatically, traced to the verbatim, delivered into Power BI. - [Guest feedback analysis for travel and hospitality brands](https://wordnerds.ai/sectors/travel-and-hospitality/): Turn post-trip surveys, reviews, social and contact-centre feedback into guest insight you can act on inside a single season—themed automatically, delivered into Power BI. ## For your role - [Customer feedback analysis for CX analysts](https://wordnerds.ai/for-analysts/): Stop hand-coding feedback. Wordnerds gives CX analysts fast, transparent, auditable analysis they can defend to leadership, delivered into Power BI. - [Customer feedback analysis for CX leaders](https://wordnerds.ai/for-cx-leaders/): Build a customer-led culture on one trusted source of truth. Wordnerds gives CX leaders board-ready evidence, integrated into Power BI so everyone acts on it. - [Customer feedback analysis for CX managers](https://wordnerds.ai/for-cx-managers/): Turn customer feedback into action. Wordnerds shows CX managers what to fix first and delivers ranked, prioritised insight into Power BI where teams already work. ## Customer stories - [Customer Stories | Wordnerds — Voice of Customer in action](https://wordnerds.ai/customer-stories/): How organisations like yours use Wordnerds to turn customer feedback into better decisions — real customer stories across retail, housing, transport and travel. - [How Avanti West Coast tags zero comments by hand](https://wordnerds.ai/customer-stories/avanti/): How Avanti West Coast's Voice of Customer team analysed 1.3 million voices across surveys and social — saving over 7,000 working days of manual tagging. - [How bpha went from three months behind to one day ahead](https://wordnerds.ai/customer-stories/bpha/): How bpha went from quarterly reports that were three months out of date to analysing 100% of feedback on day one — and achieved a C1 rating in its RSH assessment across over 19,000 homes. - [How DWP understands the voice of 20 million users](https://wordnerds.ai/customer-stories/dwp/): How DWP Digital moved beyond costly manual research to understand user needs at scale across every channel — surfacing insight that shaped national services. - [How Greater Anglia turned feedback into targeted action](https://wordnerds.ai/customer-stories/greater-anglia/): How Greater Anglia mapped passenger feedback to each stage of the rail journey with Wordnerds — discovering that tables and toilet cleanliness move satisfaction, and acting on it. - [How The Guinness Partnership predicted damp and mould](https://wordnerds.ai/customer-stories/guinness/): How The Guinness Partnership turned informal customer comments about plants into data-driven evidence of damp and mould risk — and moved towards predictive insight across nearly 70,000 homes. - [How Inghams turns feedback around inside a 6-week window](https://wordnerds.ai/customer-stories/inghams/): How Inghams unified feedback across its ski, Lapland and walking brands and turned analysis around inside the critical six-week booking window — without manual processing. - [How Raven Housing Trust turned data overload into change](https://wordnerds.ai/customer-stories/raven/): How Raven Housing Trust stopped drowning in manual Excel analysis and spent its time driving tangible improvements from tenant feedback across approximately 7,000 homes. - [How Sainsbury's turns 4.5M customer voices into action](https://wordnerds.ai/customer-stories/sainsburys/): How Sainsbury's CSAT & Customer Closeness team uses Wordnerds to turn 4.5 million customer voices a year into proactive decisions — without predefined categories. - [How Sovereign gave its team 10 hours a week back](https://wordnerds.ai/customer-stories/sovereign/): How Sovereign freed around ten hours a week from manual tagging and made Wordnerds an integral part of root-cause analysis for over 130,000 residents. - [How Town & Country Housing swapped Excel for evidence](https://wordnerds.ai/customer-stories/town-and-country/): How Town & Country Housing swapped hours of manual Excel coding for a single view of resident feedback — and used word-for-word evidence to hold a contractor to account. - [What Transport for Wales found hiding in social media](https://wordnerds.ai/customer-stories/transport-for-wales/): How Transport for Wales unified social media, surveys and complaints in Wordnerds to surface onboard safety concerns its station teams couldn't see — and acted before sentiment slipped. ## Guides and playbooks - [Playbooks | Wordnerds — self-audit frameworks for CX & insight leaders](https://wordnerds.ai/playbooks/): Wordnerds playbooks: practical self-audit frameworks for UK CX and insight leaders — segmentation depth and C-rating readiness. - [Predict Your C Rating Playbook | Four pillars for social housing](https://wordnerds.ai/playbooks/c-rating-playbook/): A practical guide to improving your consumer grading. What the Regulator of Social Housing actually grades, mapped onto the data you already hold. - [Smart Segmentation Playbook | Four layers for effective CX insight](https://wordnerds.ai/playbooks/smart-segmentation-playbook/): A four-layer self-audit for UK CX and insight leaders — Demographics, Behaviour, Attitudes and Motivations. Find the customer variance your demographic cuts are hiding. ## Webinars - [Webinars | Wordnerds — Voice of Customer & housing insight](https://wordnerds.ai/webinars/): Watch Wordnerds webinars on customer feedback, Voice of Customer and social housing — full recordings and transcripts, grouped by sector. - [How Do You Prepare for Awaab's Law? Webinar Transcript](https://wordnerds.ai/webinars/awaabs-law/transcript/): Watch the Wordnerds webinar on preparing for Awaab's Law — when each phase lands, and an inner-loop framework for all 29 HHSRS hazards. Full transcript. - [Inside a Consumer Standards Inspection: Webinar Transcript](https://wordnerds.ai/webinars/board-inspection-ready/transcript/): What does the regulator look for in a consumer standards inspection? Wordnerds' analysis of 228 judgments, plus Wolverhampton Council's own inspection story. - [Can I Use Copilot or ChatGPT to Analyse Customer Feedback? | Webinar transcript](https://wordnerds.ai/webinars/copilot/transcript/): Watch the Wordnerds webinar testing Microsoft Copilot against 12,000 rows of housing feedback, plus the specialist alternative. Full transcript. - [How Do You Turn Feedback Into an Evidence-Based Action Plan? | Webinar transcript](https://wordnerds.ai/webinars/customer-feedback-framework/transcript/): Watch the Wordnerds webinar on the Customer Feedback Framework — collect, categorise and prioritise scattered feedback into action. Full transcript. - [Should You Own Voice of Customer, or Facilitate It? | Webinar transcript](https://wordnerds.ai/webinars/customer-in-the-room/transcript/): Watch the Wordnerds webinar on moving from owning Voice of Customer to facilitating it — seven continuous-improvement principles, a live Power BI demo, and the full transcript. - [How Do You Prepare for the Welsh HHSRS Rollout in 2026? | Webinar transcript](https://wordnerds.ai/webinars/hhsrs-hazards-wales/transcript/): Watch the Wordnerds × Community Housing Cymru webinar on the Welsh HHSRS rollout — monitoring all 29 hazards across every channel. Full transcript. - [How Do You Turn 390,000 Hotel Reviews Into Evidence? | Webinar transcript](https://wordnerds.ai/webinars/hotel-guest-experience/transcript/): Watch the Wordnerds webinar analysing nearly 400,000 hotel guest reviews — what moves a star rating, and what each tier should fix. Full transcript. - [The Insight Report | A Wordnerds webinar series](https://wordnerds.ai/webinars/insight-report/): A monthly series of live conversations with CX and insight leaders. Next up, Lorna Brown of Network Rail on Tuesday 13 October 2026, 2pm. - [How Do You Turn Insight Into Action in Social Housing? | Webinar transcript](https://wordnerds.ai/webinars/insight-to-action/transcript/): Watch the Wordnerds × Gentoo webinar on turning customer insight into action — how Gentoo built a C1-rated customer voice operation in twelve months, plus the full transcript. - [How Do You Get Stakeholders to Act on Customer Insight? | Webinar transcript](https://wordnerds.ai/webinars/insight-to-influence/transcript/): Watch the Wordnerds 'From Insight to Influence' webinar — how Grainger's CX director mapped customer verbatim onto the customer journey. Full transcript. - [How Should You Adopt AI in a Voice of Customer Programme? | Webinar transcript](https://wordnerds.ai/webinars/intentional-ai-adoption/transcript/): Watch the Wordnerds webinar on adopting AI intentionally in Voice of Customer — a two-axis framework for where generative AI belongs. Full transcript. - [How Do You Analyse Customer Feedback in Power BI? | Webinar transcript](https://wordnerds.ai/webinars/power-bi/transcript/): Watch the Wordnerds webinar on reporting qualitative customer feedback in Power BI — a three-step framework and a live dashboard demo. Full transcript. - [Can You Predict Your C Rating? | Webinar transcript | Wordnerds × Housemark](https://wordnerds.ai/webinars/predict-c-rating/transcript/): Watch the Wordnerds × Housemark webinar on predicting your Consumer C rating from tenant feedback — full transcript, the four signals, and first-party UK housing benchmarking. - [How Do You Improve Your TSM Score? | Webinar transcript | Wordnerds × Housemark](https://wordnerds.ai/webinars/qualitative-tsm-benchmark/transcript/): Watch the Wordnerds × Housemark webinar launching the UK's first qualitative TSM benchmark — 135,000 free-text tenant comments. Full transcript. - [How Do You Segment Customers Beyond Age & Demographics? | Webinar transcript | Wordnerds × British Red Cross](https://wordnerds.ai/webinars/smart-segmentation/transcript/): Watch the Wordnerds × British Red Cross webinar on smart segmentation — the four-layer framework, with worked examples and the full transcript. - [How Can You Use AI to Analyse Online Reviews? | Webinar transcript | Wordnerds × Trustpilot](https://wordnerds.ai/webinars/use-ai-to-analyse-reviews/transcript/): Watch the Wordnerds × Trustpilot webinar on using AI to analyse online reviews — a live competitor benchmark on Trustpilot data. Full transcript. ## CX Corner — our newsletter - [CX Corner—the fortnightly Voice of Customer newsletter](https://wordnerds.ai/cx-corner/): CX Corner is Wordnerds' fortnightly Voice of Customer newsletter by CEO Pete Daykin. A 5–8 minute read. Sign up free and browse every past issue. - [2025: Losers & Lessons | CX Corner](https://wordnerds.ai/cx-corner/2025-losers-and-lessons/): A look back at the year's biggest customer-experience faceplants, and what the rest of us should take from them. - [Your Insight Is Fine. You Have No Process for Action. | CX Corner](https://wordnerds.ai/cx-corner/a-process-for-action/): The problem was never your data. It's that nobody owns the step between an insight and someone changing the work. - [AI-Inflated Complaints | CX Corner](https://wordnerds.ai/cx-corner/ai-inflated-complaints/): The cost of complaining has collapsed and the cost of handling it has skyrocketed. Every complaints process assumed effort meant sincerity. That just went pop. - [Bob Moesta Made Us Rethink Everything | CX Corner](https://wordnerds.ai/cx-corner/bob-moesta-jobs-to-be-done/): What Jobs to be Done did to our assumptions about why customers really do what they do. - [Customer Emotion Mapping: World Cup Edition | CX Corner](https://wordnerds.ai/cx-corner/customer-emotion-mapping/): Score more than you concede: every process produces an emotion, and the emotion is the only part your customer remembers. - [The Death of Surveys and the Silent Signal Assassin | CX Corner](https://wordnerds.ai/cx-corner/death-of-surveys-silent-signal-assassin/): Why 2026 belongs to the signals customers leave without being asked — and what that means for your survey programme. - [Demographics Tell You Who. They Don't Tell You Why. | CX Corner](https://wordnerds.ai/cx-corner/demographics-tell-you-who-not-why/): Why age-and-postcode segments keep letting you down, and what to segment on instead. - [High-Effort Customers Don't Complain. They Disappear. | CX Corner](https://wordnerds.ai/cx-corner/high-effort-customers-disappear/): Why effort, not satisfaction, is the metric that flags the customers about to quietly walk away. - [How to Measure Trust Properly | CX Corner](https://wordnerds.ai/cx-corner/how-to-measure-trust/): The seven weighted drivers of trust everyone cites were measured on B2B buyers who could walk away. If your customers can't, you're navigating one country with a map of another. - [Power BI Is Marmite (and Why Copilot Alone Can't Help) | CX Corner](https://wordnerds.ai/cx-corner/power-bi-is-marmite/): Dashboards split the room and AI chat won't save you — the real reason insight tools stall at a quarter of the workforce. - [Align Your Insight for Design | CX Corner](https://wordnerds.ai/cx-corner/service-design-blueprint/): Your customers aren't rating your front desk — they're rating your kitchen. Service design is a whole craft built for the thing your insight keeps wishing it could do, and most of us were never… - [Structural Equation Modelling: Why Did the Score Go Down? | CX Corner](https://wordnerds.ai/cx-corner/structural-equation-modelling/): The stats technique that tells you which drivers actually moved your score — and which just moved alongside it. - [The Agentic Customer | CX Corner](https://wordnerds.ai/cx-corner/the-agentic-customer/): AI agents are about to start shopping, comparing and complaining on your customers' behalf — and the machine only deals in averages. What happens to the humans it can't hear? - [The Customer Ledger | CX Corner](https://wordnerds.ai/cx-corner/the-customer-ledger/): Every interaction is a credit or a debit — and the customers about to leave stop paying in long before they say a word. - [The Empty Chair Fallacy | CX Corner](https://wordnerds.ai/cx-corner/the-empty-chair-fallacy/): Why “representing the customer” in the room is harder, and riskier, than leaving a chair empty for them. - [The Great Bifurcation | CX Corner](https://wordnerds.ai/cx-corner/the-great-bifurcation/): Service is splitting into cheap-and-automated versus premium-and-human — and the middle is the dangerous place to sit. - [The Outer Loop Nobody Explains | CX Corner](https://wordnerds.ai/cx-corner/the-outer-loop-nobody-explains/): Everyone talks about closing the loop with the customer. Almost nobody explains the bigger loop that actually fixes the business. - [There You Are, Bernard: The Perfect Balanced Sample | CX Corner](https://wordnerds.ai/cx-corner/the-perfect-balanced-sample/): What Yes Minister can teach you about how the wording of a question quietly decides its answer. - [Who Is Liable When AI Gets It Wrong? | CX Corner](https://wordnerds.ai/cx-corner/who-is-liable-when-ai-gets-it-wrong/): As AI starts making customer decisions, the uncomfortable question of who carries the can when it gets one wrong. - [What Does an Insight Team Own Now Everyone Queries Feedback? | CX Corner](https://wordnerds.ai/cx-corner/who-owns-the-answer/): As colleagues start querying customer feedback themselves, the insight team's job shifts from producing the answer to guaranteeing everyone gets the same one. - [Why CX Corner exists | CX Corner](https://wordnerds.ai/cx-corner/why/): Pete Daykin on becoming an accidental CXer — from football journalism, to a pub conversation with a linguist, to a Nissan challenge that became Wordnerds — and why he writes CX Corner. - [You Can't Improve What You Can't Compare | CX Corner](https://wordnerds.ai/cx-corner/you-cant-improve-what-you-cant-compare/): A score on its own tells you almost nothing. Benchmarking is what turns it into something you can act on. - [Your CFO Thinks You're Making It Up | CX Corner](https://wordnerds.ai/cx-corner/your-cfo-thinks-youre-making-it-up/): How to turn “customers seem happier” into a number your finance director will actually sign off on. ## Blog - [Blog | Wordnerds — Voice of Customer, housing & CX insight](https://wordnerds.ai/blog/): The Wordnerds blog: practical writing on Voice of Customer, social housing regulation, TSM benchmarks and turning customer feedback into action. Filter by topic. - [3-Step Framework for Qualitative Insights in Power BI](https://wordnerds.ai/blog/3-step-framework-for-actionable-qualitative-insights-in-power-bi/): Most feedback dashboards describe problems but don't drive action. Here's the three-step framework—classification, semantic model, visualisation—for turning qualitative customer feedback into Power… - [Your repair scores aren't stuck because of bad contractors](https://wordnerds.ai/blog/benchmark-series-2/): 55% of repair complaints aren't about the repair — they're about the wait. Here's what the TSM benchmark data shows about the appointment cliff, and what to do about it. - [Stop chasing satisfaction. Start measuring effort.](https://wordnerds.ai/blog/benchmark-series-3/): Customer effort predicts loyalty better than satisfaction—1.8x better than CSAT, 2x better than NPS. Here's how to read effort straight from your existing TSM feedback and act on it. - [Why tenant safety problems reach you too late](https://wordnerds.ai/blog/benchmark-series-4/): Under Awaab's Law, a tenant survey comment is a compliance trigger. Here's what a tenant safety early warning system needs: unified data capture, a single hazard dictionary, and audit-ready metadata. - [Why Effort Deserves Centre Stage | Wordnerds Guest Blog](https://wordnerds.ai/blog/guest-blog-why-effort-deserves-centre-stage/): Customer effort is one of the most underestimated drivers of tenant satisfaction—and the fastest lever to pull. Chris Elliott of Housemark on what the TSM benchmark data shows about waiting, chasing… - [How Gentoo Transformed their CX in 12 Months | Wordnerds Case Study](https://wordnerds.ai/blog/reactive-to-proactive-how-gentoo-transformed-their-cx-in-12-months/): How Gentoo Group raised tenant satisfaction from 70% to 80% and achieved C1 regulatory grading in 12 months — the people, culture and Power BI changes behind a housing CX transformation. - [Scottish Twitter: when customers speak their own language](https://wordnerds.ai/blog/scottish-twitter/): Scottish Twitter killed the barrier between how we write and how we speak. Here's why that breaks AI feedback analysis—and four ways to understand customers who all speak their own language. - [The Comforting Myth of "Fairly Satisfied" | Wordnerds Guest Blog](https://wordnerds.ai/blog/the-myth-of-fairly-satisfied/): "Fairly satisfied" isn't a midpoint between happy and unhappy — it's a warning signal. Chris Elliott of Housemark on why tenants who score 'fairly satisfied' are often not satisfied at all, and what… - [TSM vs Sentiment: Why 'Fairly Satisfied' Is a Red Flag](https://wordnerds.ai/blog/tsm-benchmark-series-1/): TSM groups 'fairly satisfied' with 'very satisfied' as one positive outcome — but those tenants often score neutral-to-negative on sentiment. Here's why pairing Tenant Satisfaction Measures with… - [What 26,119 pieces of customer feedback couldn't tell us](https://wordnerds.ai/blog/what-customer-feedback-analysis-cant-tell-you/): Explain ran a four-day sprint with 27 Northumbrian Water customers while we analysed 26,119 feedback records alongside it. 14 ideas had no trace in the data. - [What Should You Actually Do With Customer-Feedback Insights?](https://wordnerds.ai/blog/what-to-do-with-customer-feedback-insights/): Insight is everywhere; action is rare. A five-step loop, score, why, the vital few, an owner, a measure, for turning customer feedback into committed action. - [Who's Liable When AI Analyses Your Customer Feedback?](https://wordnerds.ai/blog/whos-liable-when-ai-analyses-feedback/): When AI analyses your customer feedback and gets it wrong, who's liable: the vendor or you? Short answer: you. Where the line falls, and how to stay defensible. - [Wolverhampton Paradox: Do Repairs Stats Predict RSH Grades?](https://wordnerds.ai/blog/wolverhampton-paradox-rsh-grades/): Two councils' RSH judgements were published the same day. Wolverhampton had stronger repairs and complaints figures and got C2; BCP got C1. Here's why. - [What 135,000 tenant voices revealed about TSM scores](https://wordnerds.ai/blog/wordnerds-housemark-benchmarking-report-2026/): The UK's first qualitative TSM benchmark—135,000+ tenant comments across 18 housing associations. Four findings the satisfaction scores weren't telling you. - [How Wordnerds multiplies the value of your Medallia data](https://wordnerds.ai/blog/wordnerds-medallia-value-multiplier/): Medallia captures customer feedback at scale; it isn't built to turn open-text verbatim into a board decision. Here's how CX teams pair it with a specialist Voice of Customer layer — themes, taxonomy… ## About Wordnerds - [About Wordnerds | Meet the team behind the words](https://wordnerds.ai/about/): Meet the Newcastle team behind Wordnerds. Spun out of a digital agency after a challenge day with Nissan, Wordnerds turns what customers say into what organisations do. - [Book a diagnostic](https://wordnerds.ai/book-a-diagnostic/): Book a 30-minute diagnostic call with Wordnerds. The team will understand your customer-feedback challenge and tell you honestly whether Wordnerds can help—no hard sell. - [Careers at Wordnerds | Come and work with the nerds](https://wordnerds.ai/careers/): Careers at Wordnerds — a North East Voice of Customer company and a tight team of around 23. No roles are open right now, but if you'd make a great nerd, get in touch. - [Trust and security: ISO 27001 and Cyber Essentials Plus](https://wordnerds.ai/trust/): Wordnerds is certified to ISO/IEC 27001:2022 and holds Cyber Essentials Plus. What each certificate covers, plus the certificates and our terms to download. ## Optional - [Pete Daykin — CEO of Wordnerds](https://wordnerds.ai/author/pete-daykin/): Pete Daykin is CEO and co-founder of Wordnerds, the customer-feedback analytics platform, and writes CX Corner on closing the gap between customer insight and business action. - [Sarah Wilson — Housing Account Manager at Wordnerds](https://wordnerds.ai/author/sarah-wilson/): Sarah Wilson is a Housing Account Manager at Wordnerds, working with social-housing providers on customer-feedback and regulatory insight. She writes on tenant voice and housing benchmarking. - [Stella Dooris — Marketing Operations at Wordnerds](https://wordnerds.ai/author/stella-dooris/): Stella Dooris is Marketing Operations Coordinator at Wordnerds. She writes practical guides on analysing customer feedback — from open-ended survey responses to text-analytics tools. - [Steve Erdal — Chief Scientific Officer at Wordnerds](https://wordnerds.ai/author/steve-erdal/): Steve Erdal is Chief Scientific Officer at Wordnerds, leading the science behind the platform's language and sentiment models. He writes on text analytics and AI in customer feedback. - [Conditions of Use — Wordnerds](https://wordnerds.ai/conditions-of-use/): The terms governing Wordnerds' (Nerds with Words Ltd) relationship with you in relation to this website and our services. - [Cookie Policy — Wordnerds](https://wordnerds.ai/cookie-policy/): How Wordnerds uses cookies and similar technologies on wordnerds.ai, the categories we use, the specific cookies set, third-party cookies, and how to manage your preferences. - [Privacy Policy — Wordnerds](https://wordnerds.ai/privacy-policy/): How Wordnerds (Nerds with Words Ltd) collects, uses, stores and protects your personal data, your rights under UK GDPR, and how to contact us or complain. ## Other pages - [Get an improvement plan using your data](https://wordnerds.ai/evidence-check/): Your TSM and complaints data analysed, the issues likely to affect your C Grade mapped, and a draft improvement plan. Register your interest by 9 October. - [The grammar of a C1](https://wordnerds.ai/grammar-of-a-c1/): How Wordnerds read 200+ published consumer standards judgements to find the verbs, phrases and disclosure patterns that separate a C1 from a C2, C3 or C4.